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Towards a new Carbon Strategy for AkzoNobel Industrial Chemicals
On request of AkzoNobel Industrial Chemicals, IMSA and Arthur D. Little have developed a method for gaining profound insight in the greenhouse gas balance of product chains. This enables AkzoNobel Industrial Chemicals to develop a sustainable Carbon Strategy, linking up with current and upcoming climate change discussions and requirements. This new strategy should enable the company to play a leading role in confronting these challenges, while keeping up or even improving competitiveness and profitability. Crucial to the success of both the method and the strategy is their validation by the societal ‘filter’ of external stakeholders. In this process, IMSA acts as a guide and intermediary.
AkzoNobel is one of the frontrunners as it comes to Corporate Social Responsibility and ambitious sustainability goals – and the company wants to stay in front. They rank high on the Dow Jones Sustainability Index and have committed themselves to the ambition of belonging to the top ten percent of energy-efficient companies in the Netherlands by 2012. The very energy-intensive chlorine and salt business already does belong to the world’s top ten percent. Since 1990, the company has improved its energy-efficiency with nineteen percent. Now that all the ‘low-hanging fruits’ have been picked, it is time for a new strategy.
At the same time, society at large is increasingly aware of the threats posed by climate change and of the rigorous changes needed to reduce greenhouse gas emissions and their impact to a minimum. The EU strives for a reduction of CO2 emissions with twenty percent in 2020. In order to achieve this goal, the EU Emission Trading System (ETS) becomes increasingly strict and the availability of future CO2 emission rights for industry will consequently be limited. This means that AkzoNobel Industrial Chemicals too will have to keep on reducing its CO2 emissions.
The combination of these societal developments and its own ambitions confronts AkzoNobel with major new challenges. The newly developed method has given AkzoNobel a powerful instrument to develop a solid climate strategy, fit to anticipate these challenges.
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